What do wedding directories cost suppliers in Ireland?

Wedding directories are one of the main ways Irish couples find suppliers, so it's worth being listed. But what you pay, and what you get for it, varies a lot. This guide covers how directories typically charge, and the questions to ask before you hand over a card.

How directories usually charge

There are a few common models:

• Annual listing fee. You pay once a year to appear. Higher tiers usually mean higher placement or more photos.
• Per-county or per-category pricing. Appearing in more counties or more categories costs more.
• Commission on bookings. Less common for wedding directories, but worth checking for.
• Free listing. A basic profile at no cost, sometimes with paid upgrades on top.

The larger Irish and international wedding platforms typically charge in the region of a four-figure sum a year for a standard listing, and often negotiate per supplier rather than publishing a fixed price list. Ask for the exact figure in writing for your category and county.

Questions to ask before you pay

• What exactly do I get at this price? Number of photos, categories, counties, and whether my prices and FAQs can be shown.
• How is placement decided? If higher tiers rank higher, couples are seeing who paid most, not who's best. Ask whether ranking can be bought.
• How many enquiries do suppliers in my category and county usually get? Ask for real numbers, not traffic figures for the whole site.
• Do enquiries come straight to me, or through your platform? Some directories hold couples' details until you pay more.
• Is there a contract, and how do I cancel? Watch for automatic renewal.
• Will you show my reviews, and can I reply? Reviews are what convince couples.

Is a paid listing worth it?

It can be, if the directory sends you enough booked weddings to cover the fee comfortably. Track where every booking comes from for a season. If a paid listing isn't clearly paying for itself, it probably isn't.

A sensible approach for most suppliers is to keep a complete profile on a few free directories, keep your Google Business Profile up to date, and only pay where you can see it working. Our guide to getting more wedding enquiries covers the free routes that tend to make the most difference.

What WeddingServicesIreland costs

Nothing. There's no listing fee, no commission on bookings, no contract and no card. Every supplier gets the same full profile: unlimited photos, your full pricing guide, your own FAQ, and uncapped enquiries that go straight to your inbox with the couple's date, guest count and budget.

Ranking within your category and county comes from real enquiries and reviews, and placement can't be bought. New listings get a head start that fades over 60 days, so you're visible from day one.

See what's included or add your business in about five minutes.